During chatter with journalists on Game Developers Conference Team Fortress 2 Joe Ludwig (Joe Ludwig) often admitted that the translation of the game on the F2P turned out to be great financial success. Valve very long thought yes wondered over this risky. But in the end decided. And not lost.
After the freactive revolution in July last year in July TF2 Monthly arrivals from the game on average 12 times higher than the income from previous customer sales. However, at the same time Joe told that during the parallel existence of the store “For Real” and the trade in the client, revenues from the first four times exceeded the revenues from the second. So not so it was and risk.